Literaturnachweis - Detailanzeige
Autor/inn/en | Krapels, Roberta H.; Arnold, Vanessa D. |
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Titel | Speaker Credibility in Persuasive Work Situations. |
Quelle | In: Business Education Forum, 52 (1997) 2, S.24-26 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0007-6678 |
Schlagwörter | Adults; Business Education; Communication Skills; Credibility; Persuasive Discourse |
Abstract | The study of persuasion is a significant means of dealing with others in the business environment. Speaker credibility and methods of establishing credibility are essential elements in the process of educating students for and about business. (JOW) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |